marking the arrival of the spatial computing era. Pre-orders for the device will commence on Friday, January 19.
Apple has officially declared the upcoming availability of Apple Vision Pro, starting from Friday, February 2, both at all U.S. Apple Store physical locations and the online U.S. Apple Store. This groundbreaking spatial computer is set to revolutionize various aspects of users’ lives, including work, collaboration, connectivity, memory reliving, and entertainment enjoyment. Vision Pro seamlessly integrates digital content into the physical world, offering powerful spatial experiences through visionOS. Control is achieved through the most natural and intuitive inputs possible, such as a user’s eyes, hands, and voice.
The introduction of an all-new App Store ensures users have access to over 1 million compatible apps across iOS and iPadOS, along with novel experiences designed to leverage the distinctive capabilities of Vision Pro. Interested customers can place pre-orders for Apple Vision Pro starting Friday, January 19, at 5 a.m. PST.
Tim Cook, Apple’s CEO, expressed enthusiasm about the arrival of the spatial computing era, stating, “The era of spatial computing has arrived. Apple Vision Pro stands as the most advanced consumer electronics device ever created. Its revolutionary and magical user interface is poised to redefine how we connect, create, and explore.”
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An Innovative Operating System and User Interface
The driving force behind Apple Vision Pro is visionOS, a platform that draws upon decades of engineering ingenuity found in macOS, iOS, and iPadOS. visionOS introduces immersive spatial experiences, opening up new possibilities both in professional and personal settings. Boasting a cutting-edge three-dimensional user interface and an input system controlled entirely by the user’s eyes, hands, and voice, the navigation experience is nothing short of magical.
Users can engage with applications through intuitive gestures, such as looking at them to interact, tapping their fingers to make selections, flicking their wrist to scroll, or utilizing a virtual keyboard and dictation for typing. The inclusion of Siri further enhances user convenience, allowing quick actions like opening or closing apps, playing media, and more.
Users have the option to fully engage in Environments, which are dynamic and visually stunning landscapes such as Haleakalā, Joshua Tree, and Yosemite national parks, or even the surface of the moon. This feature aids in concentration and reduces visual clutter in busy surroundings. Environments allow users to expand their virtual world beyond the confines of a physical room. By simply turning the Digital Crown, users can adjust the level of immersion in these environments.
Exceptional Experiences
Apple Vision Pro introduces a groundbreaking dimension to personal computing, transforming the way users interact with their applications. The three-dimensional interface liberates apps from the limitations of a traditional display, enabling them to coexist side by side at any size. This creates the ultimate workspace and provides an infinite canvas for multitasking and collaboration.
Leveraging existing developer frameworks, visionOS ensures compatibility with over 1 million familiar apps from iOS and iPadOS on Apple Vision Pro, seamlessly integrating them with the new input system. Vision Pro also features a revamped App Store offering spatial computing experiences unparalleled by any other platform. Users can organize apps anywhere on the interface, adjusting their size to perfection, all while remaining present in their physical space.
An expansive canvas for enhanced productivity: Apple Vision Pro provides an unlimited workspace for increased productivity, incorporating essential apps like Fantastical, Freeform, JigSpace, Microsoft 365 apps, and Slack. This tool is perfect for daily tasks, allowing apps to be displayed side by side at various scales for efficient multitasking. With compatibility for the Magic Keyboard and Magic Trackpad, users can effortlessly create their ideal workspace. Additionally, Mac Virtual Display support enables users to bring the robust capabilities of their Mac into Vision Pro, resulting in a vast, private, and portable 4K display—perfect for professional workflows.
The ultimate immersive entertainment: Boasting ultra-high-resolution displays that surpass the pixel count of a 4K TV per eye, Apple Vision Pro provides a cinematic experience for watching movies and TV shows from platforms like Apple TV+, Disney+, Max, and others. The HDR content support enhances the viewing experience, making the screen feel as wide as 100 feet. The Apple TV app offers access to over 150 3D titles with impressive depth, and the introduction of Apple Immersive Video—a groundbreaking entertainment format—immerses users in 180-degree, three-dimensional 8K recordings with Spatial Audio. Interactive experiences like Encounter Dinosaurs add a new dimension to entertainment.
Revolutionary gaming encounters: Access a plethora of games on the App Store, including over 250 titles on Apple Arcade. Popular games such as NBA 2K24 Arcade Edition and Sonic Dream Team can be enjoyed on a screen of any desired size, accompanied by exceptional audio and support for popular game controllers. Apple Vision Pro enhances gaming experiences with new spatial games like Game Room, What the Golf?, and Super Fruit Ninja, leveraging its powerful capabilities to transform the player’s surroundings and offer unique and engaging gameplay.
Reviving Memories with Apple Vision Pro
Apple Vision Pro introduces a novel way for users to capture and relive their cherished moments. Through spatial photos and videos, users are transported back to special occasions, experiencing a heightened sense of immersion with the addition of Spatial Audio. Whether on the move or at home, users can capture spatial videos on their iPhone 15 Pro or iPhone 15 Pro Max and relive them on Vision Pro. The platform allows users to view their photos and videos at life-size scale, with vibrant colors and exceptional detail, providing a captivating experience, especially with panoramic images that envelop the user.
Spatial FaceTime Experience
Apple Vision Pro transforms FaceTime by utilizing the surrounding space, rendering everyone on a call in life-size proportions. Spatial Audio enhances the experience by making each participant’s voice emanate from their respective location. When using Vision Pro during FaceTime, users appear as their personalized Persona, while others joining from Mac, iPad, or iPhone are displayed in tiles. Persona, created in minutes using machine learning on Vision Pro, offers a real-time spatial representation, showcasing facial expressions and hand movements. This feature extends to third-party videoconferencing apps like Zoom, Cisco Webex, and Microsoft Teams.
Innovative Design Breakthrough
The design of Apple Vision Pro builds upon Apple’s legacy of innovation in high-performance products. Its modular system allows users to tailor the device to their preferences. Crafted from three-dimensionally formed, laminated glass and a custom aluminum alloy frame, Vision Pro offers a compact, beautiful design. The Light Seal, made of a soft textile, adjusts to the user’s face for a precise fit, complemented by flexible straps to keep audio close to the ears. ZEISS Optical Inserts cater to users with vision correction needs.
Unmatched Technological Advancements
Apple Vision Pro boasts remarkable computing performance within its compact wearable form. The ultra-high-resolution display system, powered by Apple silicon and micro-OLED technology, packs 23 million pixels into two postage-stamp-sized displays, delivering stunning visuals. Advanced Spatial Audio, custom lenses, and a high-performance eye tracking system enhance the overall experience. The device’s dual-chip design, featuring the M2 chip and the new R1 chip, ensures powerful performance, processing input from multiple cameras, sensors, and microphones.
Privacy and Security at the Forefront
Privacy and security are paramount in Apple Vision Pro. The Optic ID authentication system analyzes the user’s iris for unlocking, password autofill, and Apple Pay transactions. Eye tracking information remains private, not shared with Apple, third-party apps, or websites. EyeSight includes a visual indicator when capturing spatial content, ensuring transparency.
Accessibility in visionOS
Apple Vision Pro incorporates powerful accessibility features in its visionOS. Users can interact with the device using their eyes, hands, or voice, with reimagined accessibility features like VoiceOver, Zoom, Switch Control, Guided Access, and more. visionOS accommodates diverse input methods, including eye tracking with one dominant eye.
Environmentally Conscious Design
Designed with environmental sustainability in mind, Apple Vision Pro utilizes recycled materials in its construction, from magnets to printed circuit boards. The frame and battery enclosure consist of 100 percent recycled aluminum, and accessories like the Light Seal and Solo Knit Band incorporate over 70 percent recycled yarn. The device adheres to Apple’s energy efficiency standards and aims to eliminate plastics in packaging by 2025. Apple’s commitment to environmental responsibility includes being carbon neutral for global corporate operations and plans to extend this to the entire manufacturing supply chain and product life cycle by 2030.
Pricing and Release Information
- The Apple Vision Pro is set to launch with a starting price of $3,499 (U.S.), featuring 256GB of storage. Pre-orders for the Apple Vision Pro will commence on Friday, January 19, at 5 a.m. PST, and the product will be available for purchase starting Friday, February 2.
- You can purchase the Apple Vision Pro at any U.S. Apple Store location or through the official U.S. Apple Store online.
- For enhanced optical experiences, ZEISS Optical Inserts — Readers will be offered at $99 (U.S.), while ZEISS Optical Inserts — Prescription will be priced at $149 (U.S.).
- The Apple Vision Pro comes equipped with both a Solo Knit Band and a Dual Loop Band, providing users with two fitting options for optimal comfort. Additionally, the package includes a Light Seal, two Light Seal Cushions, an Apple Vision Pro Cover for the device’s front, a Polishing Cloth, Battery, USB-C Charge Cable, and USB-C Power Adapter.
